Meet Fiona the baby hippo, the pride and joy of Cincinnati.

Across America, zoos and animal parks are looking
for the next internet sensation — a strategy that tugs at
the country’s heartstrings and generates tons of clicks,
but one that can also backfire.
Fiona was born prematurely in January, weighing just
29 pounds (13 kilograms).
But from Tuesday, she will be the star of her own
series, “The Fiona Show,” on Facebook’s Watch, the
social network’s new platform for original video
For the premiere, the Cincinnati Zoo and Botanical
Garden — which already has been sharing every little
detail of Fiona’s life on social media — has pledged to
unveil a never-before-seen video of the hippo’s birth.
America has fallen in love with the adorable but
somewhat clumsy mammal, whose first steps have felt
in some ways like a soap opera, with a regular rhythm
of ups and downs. She has her own hashtag:
In one video released by the zoo, fans can see Fiona
being bottle-fed by a caretaker shortly after birth,
nestled into the woman’s chest.
Then, with the world watching, Fiona found her taste
for playtime, diving into the pool to reconcile with her
mama, who had initially rejected her at birth.
At seven months, she now weighs a more standard
450 pounds (200 kilograms).
“We didn’t plan on her becoming a celebrity. It just
happened,” Cincinnati Zoo communications director
Michelle Curley told AFP.
“We were transparent and communicated her health
challenges from the day she was born. People started
to root for her and fell in love with the little hippo.

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